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The Ins and Outs of Amazon Prime Day 2020
The Ins and Outs of Amazon Prime Day 2020

In many ways, our world has been turned upside down. The one thing you've looked forward to? Amazon Prime Day 2020, the global shopping event that many now consider the biggest shopping day of the year. If you have not been privy to this shopping extravaganza, it's time to learn the ins and outs of saving money on Amazon Prime Day.

01

What is Amazon Prime Day

BROOKLYN, NY - JULY 11: Guests pose during the Amazon Music Unboxing Prime Day event on July 11, 2018 in Brooklyn, New York. Kevin Mazur / Getty Images

Back in July of 2015, Amazon launched Amazon Prime Day in celebration of Amazon's 20th anniversary. Back then, it was 24 hours of the best deals on the internet. Today, the celebration is an annual event that has grown to 48 hours. For two full days, Amazon drops prices on many of their most sought after items, including Echo Dots and MacBook Airs. Think of Amazon Prime Day as Black Friday but better. It's a game-changer.

02

Exclusive access

Exclusivity Leon Neal / Getty Images

There has to be a catch, right? Only one and it's an easy one. Amazon Prime Day deals are exclusively offered to Amazon Prime members. Many of you are likely Amazon Prime members for the free two-day shipping. Membership includes additional privileges like unlimited TV and movie streaming, unlimited reading, and unlimited music streaming. If you're not a member, you can sign up for a free, 30-day trial membership. Members in the trial period are eligible to participate in Amazon Prime Day deals.

03

When is Prime Day?

Postponed Kevork Djansezian / Getty Images

Historically, Amazon Prime Day has occurred in mid-July. However, this year, this enormous retail event will likely take place in September. A change for sure, but it's also just in time to do a clean sweep on much of your holiday shopping list. Look for the official Amazon Prime Day announcement soon.

04

Best sellers

Apple Airpods Stephen Lam / Getty Images

Last year, items like the Echo Show, Echo Show 5, Apple Watch, Apple AirPods, and the Fire 7 Tablet were huge hits. Experts expect this year to look much the same. Watch out for Amazon gift card deals too. In the past, offers like a free $5 Amazon credit for every $25 in Amazon gift cards have proved lucrative. It's free cash straight from Amazon.

05

Amazon Big Style Day

TOKYO, JAPAN - MARCH 22: A guest is seen wearing oversized striped tie, floral pants, black blazer and cap during the Amazon Fashion Week TOKYO 2019 A/W on March 22, 2019 in Tokyo, Japan. Matthew Sperzel / Getty Images

You may already know that Amazon is planning an event called Amazon Big Style Day later in June. This sale does not replace Amazon Prime Day. All reports indicate Amazon Prime Day will still happen later this year. If you need a wardrobe update, be sure to check out this sale, deemed "seasonally-relevant deals from both established and small fashion brands" by an Amazon spokesperson.

06

Whole Foods

AUSTIN, TX - JUNE 16: Whole Food flagship store in Austin, Texas photographed June 16, 2017. Amazon announced that they purchased the grocer for over 13 billion dollars. Drew Anthony Smith / Getty Images

Many Amazon shoppers may not realize that Amazon acquired Whole Foods. In the past, Whole Foods Prime Day deals have included discounts on meat, produce, seafood, and even a $10 Amazon credit to use on Amazon Prime Day for every $10 spent at Whole Foods. However, it's likely these deals will be focused online this year instead of in-store. We'll have to wait for that announcement from Amazon.

07

Amazon Prime Day Concerts

NEW YORK, NEW YORK - JULY 10: Tyler Oakley attends as Taylor Swift, Dua Lipa, SZA and Becky G perform at The Prime Day concert, presented by Amazon Music at on July 10, 2019 at Hammerstein Ballroom in New York City. Kevin Mazur / Getty Images

In the previous two years, Amazon has launched Prime Day with live-streamed concerts in New York City. Entertainers like Ariana Grande, Kelsea Ballerini, Taylor Swift, and Becky G have added to the excitement of what is now easily the biggest shopping day of the year.

08

Return at Kohl's

SAN RAFAEL, CA - NOVEMBER 12: Customers leave a Kohl's store on November 12, 2015 in San Rafael, California. Kohl's reported a better-than-expected third quarter earnings with a net income of $120 million, or 63 cents per share, compared to $142 million, or 70 cents per share, one year earlier. Justin Sullivan / Getty Images

Don't like what you bought during the Amazon Prime Day weekend? Kohl's stores nationwide now accept Amazon returns. Not all items are eligible, so be sure you see the "Kohl's dropoff option" in Amazon's Return Center before attempting to return an item at Kohl's. Other items will have to follow more traditional methods of return.

09

Canceling Amazon Prime

View of rear section of Amazon Prime semi truck, delivering packages for ecommerce company Amazon, on the 680 Freeway in Sunol, California, December 12, 2019. Smith Collection / Getty Images

To see when your Amazon Prime membership or free trial ends, visit the Prime option under your Amazon account. Here is where you can also cancel your account if you wish. After 12 months, you will be eligible for another free trial membership. This is important if you only want Amazon Prime for exclusive shopping on Amazon Prime Day.

10

More information

Close-up of logo for Amazon Warehouse on Amazon Prime package, San Ramon, California, May 20, 2020. Smith Collection / Getty Images

The best place to get up-to-date information on Amazon Prime Day is from Amazon. Sign up for email updates. Visit the home page. There is no doubt Amazon will make a big splash when the date for the 2020 event is finally announced. Make sure you are not left out of the biggest bargains this year.

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